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We all make mistakes. If you're a high profile student leader, there is a solid chance that something will happen that will knock you squarely on your ass. Your ego will be in tatters. Everyone will be angry at you, or at least delighting in your misstep. You'll be sure that everyone is out to get you.
In our culture, there's a certain twisted sweetness to watching the mighty fall. Look no further than the demonization of Kanye West, or the critical trashing of Jay Leno. You can practically hear the giggles from Detroit as Toyota gets ripped apart in the press. The higher you sit, the higher you fall. When the leader screws up, it's news.
Initially, you will get angry. You will lash out. You will plot revenge. You will whine incessantly to your inner circle. You will resolve to fight back, because damn it, "It's not fair!" People don't understand the truth. No one has asked for your side of the story. The public doesn't understand the details. They don't know the truth about how evil the other person is.
Whether you're the world's greatest golfer (Tiger), a top-earning actor (Hugh), or a struggling President of the United States (Barry), you are going to need to quit the whining at some point and accept the reality that you screwed up. Fair or not, you have a decision to make. Are you going act immediately to try to repair things, dig the hole deeper with excuses and denials, or hide?
Take your lumps, and openly admit your mistakes.
Our culture is big on redemption. The cycle – build 'em up, rip 'em down, and build 'em up again – is a worn cliche. If you're going to repair your image, make the necessary public apologies, admit your mistakes, and ask people to forgive you. Take responsibility for your role in the debacle, even if you feel that you've been handed more than your fair share of the blame.
Look like you learned something.
After the apology, people will still be watching you, and if they see more of the same behavior, there will be hell to pay. Let people watch you do the exact opposite of the behavior that got you in trouble. You can bet you won't be seeing Tiger Woods out at any strip clubs anytime soon. You'll see lots of pictures of him with his mother and child, helping people in need, etc. If he's ever going to regain his pre- sex scandal status, he's going to have to look like Mother Teresa for a while.
Watch how Toyota promotes itself in the coming year. Television ads won't be trumpeting their sales prowess. You won't hear Toyota calling itself the best, the most trusted, or the coolest. That's what you'll hear from Ford or Honda perhaps, but not Toyota. Toyota is going to be promoting safety, a resurgence of quality – all aimed at rebuilding trust. To regain what they lost, they need to look solid, not flashy.
Reach out and rebuild relationships.
If you, or the situation, has yielded negative feelings and burned bridges, the first steps to rebuild those relationships need to come from you. You can't expect much. You can't expect embraces and giggles. But, if you show some sincere effort to reach out, make amends, and support those you might have alienated, something good might return. Remember to expect nothing, and give freely. When you demonstrate a sincere attempt to get things moving in the right direction, without an expectation for anything selfish, forgiveness and trust have a greater chance to return.
Acknowledge your real friends.
There's a temptation to look for ways to hurt those who hurt you, but it's better for the soul to turn the other direction. Make time for the friends who stood by you, who helped, who listened. Thank them sincerely, and spend time with them. Let them know that their loyalty and unconditional support was not taken for granted and that you stand ready to support them if they ever need the same. Anyone who has ever been through a debilitating injury, a divorce, the death of a child, a bankruptcy, etc., will tell you that the low points are when you find out who your real friends are. Take that as a gift and appreciate it.
Watch your mouth.
John Mayer got in trouble this week for a Vanity Fair interview in which he said some pretty arrogant and insensitive things. John will likely be keeping his mouth shut for a while, and so should you. All that anger you still feel? Find a benign way to get it out that doesn't involve you shooting your mouth off to others. People talk, and many are looking for any hint of negativity from you.
Put on a happy face.
No one feels sorry for you.
Do good work.
It's the most important element of redemption. Demonstrate that the talent you brought in the first place was real and that the initial praise was deserved. You have to earn that high place again. Let your good work speak louder than your damaged image.
Kanye West probably will again release a great CD again. Jay Leno will go back to producing mildly entertaining late night television, his core fans will tune back in, and he'll be back on top of Letterman within a year. I'm betting Barry has strong approval ratings by 2012.
Only a few short months after coming clean about his steroid use, Mark McGwire begins his new job as the hitting coach for the Cardinals this week in St. Louis.
Bouncing back from the blunder is possible, but the only person who can get things moving toward that goal, is you.
